In 2020, more than 80% of all internet traffic will be video. Users now expect video when they come to your website, so it's paramount that you deliver on their expectations.
Learn how to capture the attention of your audience and keep it with these five rules to video engagement. Make the most of your titles, content and more.
Contextual video units, powered by Primis, showed increased engagement rates up to 143%. Find out why the technology is so powerful and how to execute it efficiently.
Incorporating advertising with compelling video and the right tech benefits everyone, from publishers to advertisers, and users in particular.
Digital video ad spend continues to grow at a double figure rate each year. Learn how to choose the best monetization methods that fit your needs.
Research from Primis has demonstrated that a 50% increase in viewability rates can raise the eCPM by 74.5%. Find out how to get those results.