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Video consumption continues to grow at an incredible rate. At the same time, video advertising is the fastest-growing advertising channel. What does that mean for digital publishers?
As technology has evolved, the quality of the user experience has risen dramatically. Find out the underlying reasons for the renaissance of video consumption and advertising.
When 5G will become more available it will be a battle to be seen among the vast amounts of video content. Learn what publishers could do to keep their head above the current.
While people of all ages are consuming video, Millennials and Generation Z are watching video at ever-increasing rates. This changes what’s expected of content providers.
Any serious publisher should have a video strategy in place now and be prepared to continue to grow it as 5G rolls out. Most publishers are using video but may lack the expertise or technology to maximize the opportunity.
The opportunity is there right now. It’s only going to grow as technology evolves and 5G spreads. Learn 8 actionable ways you can increase video consumption (and monetization) on your site!
Primis is the leading video discovery platform. Primis provides publishers with an expertly monetized video ad unit that recommends highly engaging video content that is relevant to users, based on the context of the page where it is located. In short, we make publishers money and make their readers happy!